Companies must ask your permission to collect your information. They often do this when you make an account or first visit a website.
Companies cannot collect the personal information of children without their parent/carer’s permission. This is why games and apps that are just for children will ask for your parent/carer’s email address too.
Apps and games ask for permission to use information on your devices. You can turn off these permissions, but it can sometimes stop apps and games from working properly.